Comparison
| Tool | Why it fits (from official info) | Pricing | Official pricing | Checked |
|---|---|---|---|---|
 Creatify | Cheapest paid entry: Standard $10/month billed yearly or $15 monthly for 55 credits a month — the pricing page shows that as about 11 fifteen-second Aurora avatar videos at 720p — with watermark removal and videos up to 2 minutes. Paste an Amazon or Shopify product link for URL to Video. Free plan: 10 credits a month (about 2 video ads, watermarked). FAQ: you own the ads you create, even after your plan ends. | Freemium | From the official pricing page (USD, individual plans): Free 10 credits a month (up to about 2 video ads or 20 image ads, watermarked exports); Standard $15 monthly or $10/month billed yearly (55 credits a month, no watermark, videos up to 2 minutes); Pro $55 monthly or $38/month yearly (280 credits, adds Ad Clone and a competitor ad tracker); Ultra $95 monthly or $66/month yearly (730 credits, 3 seats); Business $195 monthly or $136/month yearly (from 1,500 credits, 10 seats). Credits stay valid for two months; API plans start at $99/month. | |
 MakeUGC | Built around UGC formats: 1,000+ AI actors on top plans, Product in Hand (an actor holds your product), Ad Remake from a reference ad, and 50+ lip-synced languages. Starter $29/month billed yearly (500 credits, 480p/720p); Growth $39 adds HD–4K and a custom avatar. No free plan, but any plan can be tried for $1 before it renews at the plan price. | Paid | From the official pricing page (USD per month, billed yearly): Starter $29 (500 credits a month, 480p/720p export, one video generation at a time); Growth $39 (1,000 credits, HD/2K/4K export, 1 custom avatar, 3 seats); Pro $79 (2,000–5,000 credits, 3 custom avatars, 5 seats); Enterprise via sales. Any plan can be started for $1 and then renews at the plan price; quarterly billing saves up to 31% and yearly up to 51% versus monthly. Credits refresh monthly and do not roll over. | |
 Topview | AI video agent that plans a marketing video on one canvas from a script, references or a product URL, with Product Avatars and localization. Plus $36/month billed yearly ($432, 100 credits a month); Ultra $50/month yearly for 500 credits. The pricing page lists a commercial license. Better fit if you want one tool for ads plus longer brand videos. | Paid | From the official pricing page (USD per month billed yearly, excluding tax): Plus $36 ($432/year, 100 credits a month, 4 concurrent tasks); Business $44 ($528/year, 3,000 credits a year delivered upfront, 8 concurrent tasks); Ultra $50 ($599.90/year, 500 credits a month, shown as about 67% off a $150 monthly list price); Team plans from $56 per seat ($672 per seat per year, 500 credits per seat a month). Annual plans are paid upfront; some image models are unlimited in the web app. Monthly prices are shown via the toggle on the official site. | |
 HeyGen | Avatar-first: Free $0 gives 3 watermarked videos a month (up to 1 minute). Creator $29/month ($24 yearly) adds 600 credits, 1080p export, no HeyGen branding and a custom avatar with your own voice and likeness. Good when the ad is a talking presenter explaining the product rather than a product-link template. | Freemium | From the official pricing page (USD per month): Free $0 (3 watermarked videos a month, up to 1 minute each, 30+ languages); Creator $29 ($24 billed annually; 600 credits, 1080p export, no HeyGen branding, 175+ languages, videos up to 30 minutes); Pro from $49 (1,000 credits, 4K export, edit and proofread translation scripts); Business $149 plus $20 per seat (videos up to 60 minutes); Enterprise via sales. | |
 CapCut | If you already film your own product clips, CapCut is the low-cost editor to finish them: Free $0; Pro $19.99/month or $179.99/year with 1,200 AI credits a month (prices marked reference only on the pricing page). It is an editor with AI features, not a dedicated UGC-actor generator. | Freemium | From the official pricing page (marked as reference only; final price shown after sign-in): Free $0; Pro $19.99/month billed monthly or $179.99/year, with 1,200 AI credits a month; Ultra $79/month or $900/year with 8,645 AI credits a month; Teams from $12.49 per seat per month or $107.50 per seat per year (1,200 AI credits per seat a month). | |
 Kling AI | China-made model with an international site. Its official API pricing lists an ecommerce Goods Studio product-video solution at about $0.238/second at 720p ($0.28 at 1080p) — roughly $3.57 for a 15-second 720p clip by our arithmetic. Pay-per-second suits sellers with a developer or an automation tool; web membership prices appear only after sign-in. | See official site | From the official API pricing page (list prices, USD): Video API 1 unit = $0.14 — e.g. Kling 3.0 without native audio about $0.084/second at 720p and $0.112/second at 1080p; the ecommerce "Goods Studio" product-video solution about $0.238/second at 720p and $0.28/second at 1080p; Avatar about $0.056/second at 720p. Image API 1 unit = $0.0035, with Kling Image 3.0 at about $0.028 per image. Web-app membership prices are shown after sign-in on the official site. |
How to do it with AI
- Pick one hero product and write a 15–30 second UGC-style script: hook in the first 2 seconds, one problem, the product as the fix, one proof point, and a call to action.
- Test for free first: Creatify Free (10 credits a month, about 2 watermarked video ads) or HeyGen Free (3 watermarked videos a month). MakeUGC has no free plan but offers a $1 trial on any plan — check the renewal amount at checkout.
- If your product page already has good photos, start with a product-link flow (Creatify URL to Video, Topview URL to Video) so the tool pulls images and copy for you.
- If you want an actor visibly holding the product, use MakeUGC Product in Hand; if you want a talking presenter, use an AI avatar (HeyGen, Creatify, MakeUGC).
- Estimate monthly volume before you subscribe: Creatify Standard ≈ 11 fifteen-second avatar videos at 720p per month; higher resolution, longer clips and premium models use more credits on every tool.
- Export several variants (different hooks and first frames) and test them in your ad account — AI ads are cheap enough to iterate on hooks instead of perfecting one video.
- Re-check the pricing pages before buying: yearly vs monthly rates differ a lot (Creatify $10 vs $15; MakeUGC up to 51% off yearly) and promotions change often.
A UGC-style ad script you can paste into an AI actor or avatar tool (our suggested wording, not a test output)
Okay, I didn't expect a water bottle to fix my afternoon slump. This one tracks how much I drink with a little light on the cap — it blinks when I'm behind. It keeps ice for a full day, fits my car cup holder, and the lid doesn't leak in my bag. I've finished two bottles a day all week. If you always forget to drink water, grab one — link's right below.
Hands-on log
- 2026-11-08 · Not tested
Not tested hands-on yet. Creatify, MakeUGC, Topview, HeyGen and Kling all require an account (and MakeUGC a $1 paid trial) before generating a video, so we did not run them. Facts on this page come from the official homepages and pricing pages only.
China-made vs Western: Jichuang and Kling next to Creatify, MakeUGC, Topview and HeyGen
Jichuang, from Ocean Engine, is listed in our mainland China section: an AI creative platform for ecommerce videos, image posts and livestream assets, but its site showed no public price list when we checked. Kling, also China-made and available internationally, publishes per-second API prices. The Western tools above publish monthly USD plans.
| Need | Jichuang / Kling | Creatify / MakeUGC / Topview / HeyGen |
|---|---|---|
| Starting point | Jichuang: ecommerce video, image-post and livestream creative tools behind an Ocean Engine account. Kling: model-level video generation, including a Goods Studio product-video API | Product URL to video ad (Creatify, Topview), AI actors and Product in Hand (MakeUGC), talking avatars (HeyGen) |
| Published prices | Jichuang: no public price list. Kling API: about $0.238/second for Goods Studio at 720p; web plans after sign-in | Creatify from $10/month yearly; MakeUGC from $29/month yearly; Topview from $36/month yearly; HeyGen Creator $29 ($24 yearly) |
| Free way to try | Jichuang: not stated on the pages we checked. Kling: not stated on the API pricing page | Creatify Free 10 credits a month; HeyGen Free 3 watermarked videos a month; MakeUGC $1 trial |
| Best for | Merchants producing Chinese-language ecommerce and livestream content in volume; developers automating product clips via API | Solo Shopify / DTC sellers running English ads on Meta or TikTok who want a flat monthly price |
FAQ
What is the cheapest AI tool for UGC-style product video ads?
Among the tools checked on 2026-11-08, Creatify Standard is the lowest paid plan: $10/month billed yearly or $15 monthly for 55 credits a month (about 11 fifteen-second avatar videos at 720p per its pricing page), with no watermark. Creatify Free gives 10 credits a month (about 2 watermarked video ads).
Can I make a video ad straight from my Shopify product link?
Yes. Creatify's URL to Video accepts Amazon, Shopify, App Store and Google Play links, and Topview also offers URL to Video from a product URL. MakeUGC lets you start from a product URL, a prompt or a reference ad.
Do I still need to hire UGC creators?
Not for testing hooks and formats. AI actors (Creatify, MakeUGC, HeyGen) and Product in Hand shots (MakeUGC) can cover many variants for a monthly fee. A real creator still makes sense when you need genuine product use on camera or authentic testimonials — AI tools cannot provide real customer experiences.
Who owns the AI ads — can I run them after cancelling?
Creatify's FAQ says you own all creatives you make, even after your plan ends, and can use them in any channel. MakeUGC describes watermark-free exports as clean files with commercial usage rights. Topview's pricing page lists a commercial license. Check each tool's terms for your exact use.
Is there a free plan or trial?
Creatify Free: 10 credits a month, watermarked exports. HeyGen Free: 3 watermarked videos a month, up to 1 minute each. MakeUGC has no free plan but offers a $1 trial on any plan that renews at the plan price unless cancelled. CapCut has a Free plan for editing.
How much does a pay-per-second option cost?
Kling's official API pricing lists its ecommerce Goods Studio product-video solution at about $0.238 per second at 720p and $0.28 at 1080p (1 unit = $0.14). A 15-second 720p clip works out to roughly $3.57 at list price. You need a developer or automation tool to use the API.
Is there a mainland China alternative?
Jichuang (Ocean Engine) is an AI creative platform for ecommerce videos, image posts and livestream assets with an ICP filing, but we found no public price list on its site. See our mainland China marketing section.
Head-to-head comparisons
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